We Are Millennial Culture

Kwesi Arthur releases debut album ‘Son Of Jacob’

Following a slew of acclaimed singles across the past year, fast-rising African superstar, Kwesi Arthur’s, highly anticipated debut album Son Of Jacob is now out via Platoon.

Announcing his presence with a standout feature on one of the most viral global tracks of last year in Yaw Tog’s “Sore” Remix ft. Stormzy, Kwesi Arthur has continued to electrify the African scene. His breakthrough COLORS performance drawing co-signs from US superstar Cardi B and his track “Winning” ft. Vic Mensa rightly labelling him as one of the key new artists coming out of the creative hotspot. 

An innate rap talent that blends seamlessly with an ear for contagious Afropop melodies, Kwesi Arthur delivers an intricately inter-woven project that underlines the rapper’s ability to inject both meaningful social commentary and feel-good energy over a patchwork of sonic textures. A considered array of features from the likes of M Huncho, NSG, Vic Mensa, Joeboy, Team Salut, Teni and Adekunle Gold underline Kwesi Arthur’s truly global presence – from the deeper, more meaningful “Freak” to the refreshing instrumentals of “Celebrate” and euphoric “Mind Over Body”, the album delivers a vivid impression of the origins, growth and ascendency of one of the fastest-growing artists on the African continent right now.  

Speaking on the album’s title, Kwesi Arthur states: “I belong to the Akan meta-ethnicity which consists of a group of people presently settled in parts of Ghana and Ivory Coast in West Africa. We the Akans and other ethnic groups all over Africa, have a peculiar connection with the Israelites in the Bible. We share close cultural practices such as circumcising our male offspring as well as various other rites of passage.”

He adds: “Jacob, according to the Bible, birthed the tribes of Israel – apparently 12 tribes – and although we come from that, I feel like we are the 13th son that the world has ignored for so long. I am the representation of the 13th son, hence the title Son Of Jacob“.

Stream or download Kwesi Arthur’s Son Of Jacob here: https://platoon.lnk.to/son-of-jacob

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: