The month-long viral social challenge initiated by Ghana’s leading biscuit brand Perk Biscuits declared winners for its GHS 10,000 prize money. The social engagement competition entreated consumers to break the funk of the pandemic slow down and share their dance moves with the world all enabled by their favorite Perk Biscuit.
The extremely competitive fun activity attracted hundreds of entries from all over Ghana and even some international destinations, showcasing the diverse dance formats and the creative collaboration of Perk consumers. After compilation of all entries, 20 of the top entries were shortlisted and then further pruned down to the best 10.
Mrs. Kabuki Owusu Atakorah, The Brand Manager of Perk Biscuits said, “As the number one mood uplifting brand we always want our consumers to have a point of engagement to make their days fun and rewarding and this challenge allowed us to do just that. Congratulations to all our winners ”
The challenge entreated consumers to demonstrate how they Perk up their days through dance with Perk Biscuits using the Perk song track. The entries were assessed on creativity, talent, and teamwork to arrive at the eventual winners. The final 10 were then rewarded with GHS1,000 cash each with 50 others receiving mobile phone airtime for participating across Perk Biscuit’s Instagram, Facebook, and Twitter pages.